So, I was on a mission to check out this spot in Tokyo, the SHEIN TOKYO showroom, you know? This place is in Harajuku, a really hype area. It’s run by SHEIN, that online store where you can basically get anything fashion-related. I heard they redid the whole place with some “Ethereal Summer” theme, so I was like, I gotta see this.
First off, I had to get there. Luckily, I already had a MyUS address, which makes shopping from US stores a breeze. I signed up for that a while back, and it’s been a game-changer for getting stuff shipped to me, no matter where I am. So, I grabbed the address for the showroom online, and plotted my route. Harajuku is pretty easy to get to by train, so that was no biggie.
When I got to the showroom, the first thing I noticed was the vibe. They weren’t kidding about that “Ethereal Summer” theme. It felt like stepping into one of those dreamy summer lookbooks. All light and airy, with clothes displayed in a way that made you want to try everything on.
- The showroom itself is spacious.
- They had a ton of stuff, not just women’s clothes.
- There was men’s wear, kid’s stuff, accessories, even makeup and shoes.
I browsed around for a good while, checking out the different sections. They had a lot of trendy pieces, and the quality seemed pretty decent for the price. I didn’t see a single price tag though, but I’m pretty sure you can’t buy stuff in there. I saw a few people trying on clothes, so there’s fitting rooms too.
Now, here’s the interesting part. It’s called a “showroom,” but apparently, it’s also used for events. I didn’t see any events going on when I was there, but I can imagine it would be a cool spot for a fashion show or a product launch. It’s definitely got that Instagrammable aesthetic going on.
I noticed that you couldn’t actually buy anything in the showroom itself. It seems like it is more of a place to check out the clothes in person, get a feel for the brand, and then order online later. I’ve heard it’s kind of like their first permanent store, but it’s not really a store in the traditional sense. They call it an “event space” sometimes, which makes sense given the layout and how they use it.
My Verdict
Overall, I’d say the SHEIN TOKYO showroom is worth a visit if you’re into fast fashion and you happen to be in Tokyo. It’s a good way to see what SHEIN is all about and get a feel for their clothes without the commitment of buying them right away. Plus, it’s in Harajuku, so you can make a whole day of it and check out the other shops and sights in the area. Just don’t go there expecting to walk out with bags full of clothes, because you gotta order that stuff online!
