This Lorenzo Bertelli, I tell ya, he’s somethin’ else. Heard he’s gonna be runnin’ that big fancy Prada place one day. Rich folks, I reckon. But gotta give it to him, he ain’t just sittin’ around waitin’ for it, no sir. He’s doin’ stuff now. That’s what I heard, anyway.

They say he’s the marketing guy. What’s that mean? He’s the one tellin’ everyone how great Prada is, I guess. Makes sense, someone’s gotta do it. And he’s helpin’ with the digital stuff. That’s the computer things, right? Everyone’s on those things now, even me! I got one of them smartphones, but I mostly just use it to call my grandkids. They show me all sorts of things. Lorenzo, he seems like a good kid, even if he is rich. His momma is Miuccia, sounds like a sneeze! And his daddy, Patrizio. Sounds like a pizza, haha!
Lorenzo Bertelli, Big Shot Now
He used to drive them race cars, you know? Fast ones. Rally driver, they call it. Zoomin’ around all over the place. Now he’s wearin’ suits and workin’ for his momma and daddy. Guess that’s what rich folks do. But he seems to be good at it. They say he’s smart, that Lorenzo Bertelli.
He’s only, what, 33? Still a young’un. But he’s already doin’ big things. My grandson, Billy, he’s about that age. He’s still tryin’ to figure out what he wants to do. Maybe he should go work for Prada! Haha, just kiddin’. He wouldn’t know what to do with all them fancy clothes.
- Lorenzo Bertelli, he’s the son of Miuccia Prada.
- That’s a big deal, you know.
- He’s the marketing chief.
- He used to be a rally driver.
- Now he’s workin’ on the digital stuff.
Lorenzo Bertelli and Prada
Prada, that’s a big name. Everyone knows Prada. Even I know Prada. They make them expensive purses and shoes. And clothes, I guess. All fancy stuff. I wouldn’t spend my money on that, but some folks do. Good for them, I say. If that makes them happy, then they can do it.
This Lorenzo Bertelli fella, he’s gonna be in charge of all that someday. That’s a lot of responsibility. Hope he knows what he’s doin’. But like I said, he seems smart. And he’s got his momma and daddy to help him. They know what they’re doin’, that’s for sure.

They say he is the head of CSR. Don’t ask me what letters that stands for. Corporate something something, I suppose. Some big business talk, don’t mean much to me. But good on him. He’s climbin’ that ladder, ain’t he? And he’s doin’ it his own way, not just ridin’ on his folks’ coattails. Gotta respect that, even if I don’t understand half of what he’s doin’.
Prada Group, that’s the big name, ain’t it? Like a whole bunch of fancy stores all rolled into one. And this Lorenzo, he’s right in the thick of it. Learnin’ the ropes, gettin’ his hands dirty, so to speak. That’s how you do it. You don’t get to the top by sittin’ on your behind, that’s for sure. Unless you are born into it, like he kinda is, but, hey, he is not just sitting around, is he?
They say Lorenzo Bertelli is helpin’ the company with their money too. Makin’ sure they don’t go broke, I guess. That’s important, especially these days. Everything’s so expensive. Even us regular folks gotta watch our pennies. Imagine how much those rich folks gotta watch their… millions! Hah! Different world, ain’t it?
I saw one of them Prada purses one time. Must’ve cost more than my whole house! Can you believe that? But hey, if people wanna buy it, that’s their business. And that Lorenzo, if he can keep on selling those things, he will do alright. But he better watch out, that is a lot of money to be in charge of.