Okay, so I’ve been messing around with this thing called “BoF Korea” lately, and let me tell you, it’s been a wild ride. I first heard about it from some fashion-forward friends, and it sounded interesting.

So, what did I do? I jumped right in. I started by looking up what “BoF” even stood for. Turns out, it’s “The Business of Fashion.” Fancy, right? Then I dug deeper into the “Korea” part. Seems like South Korea is a big deal in the fashion world these days. Who knew?
I started with their Instagram page. I scrolled through tons of photos and videos. There were so many styles, so many colors. And those oversized clothes! They’re everywhere in Korea, I guess. Not just now, but apparently, it’s been a thing for a while. It’s like, the bigger, the better.
Then I tried to read some articles on their website. There were a whole bunch of articles about fashion in South Korea. They talk about how Korean pop culture, like K-pop and those Korean dramas, is influencing what people wear. And how traditional Korean clothes, like the “hanbok,” are still inspiring designers today.
- First, I tried to understand the basics: What’s BoF? What’s the big deal about Korean fashion?
- Then, I dived into their social media: I spent hours looking at pictures and videos, trying to get a feel for the style.
- After that, I started reading articles: I learned about the history, the influences, and what makes Korean fashion unique.
One thing that really stood out to me is how Korean fashion is inspired by so many different things. I read that it takes ideas from Western trends, but it also has its own unique twist. I guess that’s what makes it so special.
What I learned
It seems like everyone’s talking about Korean fashion these days. And I get it. It’s fresh, it’s exciting, and it’s always changing. I saw that physical stores are doing great, and there are a lot of new, small stores popping up all over.

It was a lot to take in, but I’m glad I did it. I feel like I have a better understanding of what’s going on in the Korean fashion scene now. And who knows, maybe I’ll even try out some of those oversized styles myself!