Alright, let’s talk about this whole Pattern Beauty thing. I was curious about who’s behind this brand ’cause I’ve been seeing it pop up everywhere, and the packaging is kinda cute. So, naturally, I dove into it, and here’s what went down.
First off, I started with the basics, you know, just a simple search to get the general idea. Turns out, Pattern Beauty is all about hair care, specifically for curly, coily, and textured hair. And guess who’s the face of it? Tracee Ellis Ross. Yeah, that Tracee Ellis Ross, from “Black-ish” and also Diana Ross’s daughter. Fancy, right?
But then I was like, “Okay, she’s the face, but does she actually own it, or is it just another celebrity endorsement thing?” So I dug a bit deeper. This is where it got a tad bit more interesting. I found out that Tracee isn’t just the face; she’s the founder and the majority owner. Yep, she’s really running the show here.
Now, she’s got some help, of course. There’s this company called Beach House Group that’s in on it with her. They’re like a brand incubator, which, in simple terms, means they help get brands off the ground. So, it’s a team effort, but Tracee is definitely the big boss.
I also found out this lady named Christiane Pendarvis is part of the team. She’s gotten some award for helping to shape the retail industry, so she’s a big deal too.
So, after all this digging, here’s the deal: Pattern Beauty is Tracee Ellis Ross’s baby. She started it back in 2019, and it’s all about celebrating and taking care of textured hair. She’s not just lending her name; she’s the one calling the shots. It’s pretty cool to see a celebrity actually get down to business and create something that’s meaningful to so many people. This brand is a big deal for people with textured hair, and they love it.
And that’s my little adventure in figuring out who owns Pattern Beauty. Hope that clears things up for anyone else who was wondering!
