So, I’ve been thinking about Victoria’s Secret lately, especially with all this buzz around brands trying to be more ‘sustainable’. It got me wondering, you know, what are they actually doing? Is it legit, or just a lot of talk?
My Little Dive into VS Green Claims
First thing I did, naturally, was hop onto their website. Went straight for that ‘corporate responsibility’ or ‘sustainability’ section – every big company has one these days, right? And yeah, they had stuff there. Talked about recycled materials in some products, a bit about sourcing. Looked pretty standard, I guess.
But then I started to actually look at things when I was, say, in a store or just remembering stuff I owned. I remember picking up a newer item and seeing a tiny label about recycled content. Okay, cool. But then you think, how much? What about the dyes? The factories? It’s like they give you a crumb, but not the whole cookie, you know?
And the packaging! That’s always a big one for me. For ages, it was all that glossy paper and plastic. I think I saw some more paper-based options recently, which is a start, but then you get something delivered and it’s still a Russian doll of plastic bags inside a box. It’s like one step forward, half a step back. It’s all a bit… hodgepodge. Not a clear, massive shift you can really feel good about.
Why I Even Bothered Looking
You might be wondering why I’m even digging into this. Well, funny story. I was trying to be a more conscious shopper a while back. This was after I watched this documentary – totally unrelated to fashion, actually, but it just got me thinking about supply chains and where stuff really comes from. So, I started looking at all my go-to brands, VS included.
I even tried to, like, ask more specific questions once. Just out of curiosity. Sent an email through their customer service portal, asking about their ethical sourcing policies in more detail. Let’s just say getting a clear, straightforward answer felt like trying to catch smoke. Lots of links back to the same general statements on their website. It was frustrating, honestly. Made me feel like they didn’t really want anyone looking too closely.
So, What’s the Real Deal?
It’s like they’ve got a checklist, you know?
- Recycled materials? Check (kinda).
- Vague statements about ethics? Check.
- Pretty pictures of nature on the website? Double check.
But when you try to connect the dots, or find out the real impact, it gets super fuzzy. Are they making big changes? Or just enough to say they’re ‘trying’?
My takeaway? It’s complicated. They’re definitely making some noise about sustainability. You see bits and pieces. But it doesn’t feel like a deep, core part of their DNA yet. It’s more like an accessory they’re trying on. I’m still waiting to be convinced it’s a full-on commitment rather than just, you know, keeping up with appearances. Maybe I’m just cynical, but after my little attempts to find out more, I’m left with more questions than answers. They’ve got a long way to go to make me a true believer on this front.