Okay, so I had this idea to get into the beauty game, you know? I’ve always been kinda into skincare and makeup, and I figured, why not try to make a business out of it? Thus, I started my little project called “Rise Beauty Company.”
First things first, I needed to see what was hot in the market. I did a lot of digging, basically lived on the internet for a few days, checking out what beauty products people were raving about, what they were complaining about, and what they were wishing for. It was a lot, I gotta say, the beauty industry is massive! And I found that Korea’s skincare and sunscreen expertise in the market.
After getting a feel for the trends, I started thinking about what my brand, Rise Beauty, could offer that was different. I mean, there are so many beauty companies out there, right? So, I thought, why not specialize in something? I jotted down a bunch of ideas, crossed out most of them, and finally landed on a few that seemed promising and I can operate. I also found that 22 beauty startups are good for me to learn.
Then came the part where I had to learn the ropes of the business. I’m talking about getting certified and stuff. I took some online courses, read a ton of articles, and watched countless videos. Yeah, it was a bit of a grind, but hey, it boosted my skills and made me feel more legit, you know?
Here’s the breakdown of my action plan:
- Market Research: This was all about figuring out the current trends. I spent days scrolling through beauty blogs, forums, and social media.
- Brainstorming: I listed out a ton of potential product ideas. Most of them were pretty wild, but it helped me narrow things down.
- Education: I enrolled in some online courses related to beauty business management and product formulation.
- Planning: This is where I drafted my business plan, outlining my goals, target audience, and financial projections. It was tough, but it felt good to have a roadmap.
I started putting together a basic business plan. It wasn’t easy, I’m not gonna lie. There were so many things to consider—budget, marketing, suppliers, you name it. But I pushed through, did more research, and talked to some folks who had started their own businesses. Their advice was super helpful, even if it was just to say, “hang in there!”
Now, I’m in the thick of it. I’m testing out different product ideas, trying to find the right people to work with, and basically just trying to keep my head above water. It’s a rollercoaster, but I’m learning a ton every day. And hopefully, one day, Rise Beauty Company will be more than just a dream. The market is evolving, and I will try to catch every chance.
I will share more tips about how to start a beauty business next time. See you guys!
