Okay, so I was messing around with some design stuff the other day, and it got me thinking about the whole Balenciaga logo thing. You know, that luxury brand everyone’s always talking about?

Well, I started by just looking at their current logo. It’s pretty simple, right? Just the word “Balenciaga” in a bold, sans-serif font. But it’s got this whole vibe to it. So, I got curious about how it came to be.
I dug around a bit, and it turns out the original logos were way different. They used these elegant fonts back in the day. Apparently, the brand wanted something timeless, you know, something that would always be recognizable. Then they went through some changes, made the logo more refined, and made it easier to spot.
- First, I tried recreating the old logos just to see how they felt. It was kind of cool to see how design styles have changed over time.
- Next, I started playing with the modern logo. I wanted to see if I could tweak it while still keeping that Balenciaga feel. I played around with different weights of the font, messed with the spacing, and tried some different arrangements.
It’s interesting how such a simple design can have so much history behind it. The original designer, this guy named Crist�bal Balenciaga, really changed the game for women’s fashion. He made these sculptural shapes that were totally different from what people were used to.
Experimenting and Tweaking
Anyway, I spent a good chunk of time just experimenting. I even tried making a version with the double-B logo that I saw on some of their stuff. That was a bit tricky, but it was fun to try and integrate it with the main wordmark.
Finally, I ended up with a few variations that I thought were pretty cool. I showed them to a couple of friends, and they had some good feedback too. It was a fun little project, and it made me appreciate the thought that goes into even the simplest of logos.

So yeah, that’s my little Balenciaga logo adventure. It might not be a big deal, but it was a cool way to spend an afternoon and learn a bit more about design history.