Well, let me tell ya somethin’ ’bout this Supreme thing. Folks keep jabberin’, “Is Supreme dead?” Like it’s some kinda’ farm animal that kicked the bucket. Now, I ain’t no fancy city gal, but I know a thing or two ’bout stuff losin’ its shine.
What’s All the Fuss About Supreme Anyway?
From what I hear, this Supreme ain’t just some ol’ clothes. It’s supposed to be, what they call it, “streetwear.” Started way back in ’94, just a little shop in New York sellin’ stuff for them skateboardin’ youngsters and the like. Folks went hog wild for it, ‘specially them limited edition things. Like, they’d make a shirt with a funny lookin’ picture on it, and folks would line up like chickens at feedin’ time to get their hands on it. Heard tell they even teamed up with them high-falutin’ brands like Louis Vuitton, whoever that is.
The Highs and Lows, Like a Roller Coaster Ride
Now, Supreme was doin’ real good for a while. Everybody and their brother wanted a piece of it. Celebrities, them cool kids, even folks like me who don’t know a skateboard from a butter churn heard about it. But then things started gettin’ a bit wonky. They sold the company a few times, passed around like a hot potato at a church picnic. And the price they got for it kept goin’ down. Heard it sold for a whole lot less than it did just a few years back. That ain’t a good sign, let me tell ya. Like sellin’ a prize-winnin’ hog for the price of a scrawny chicken.
- First, it was all independent and doin’ its own thing.
- Then, it got bought and sold, passed around like a plate of biscuits at a family reunion.
- Now, some eye-glass makin’ company owns it. Go figure.
Is the Hype Gone?
Some folks say Supreme ain’t what it used to be. They say the “hype” is gone. Used to be, you could buy a Supreme shirt and sell it for a whole lot more. Now, maybe not so much. StockX, that place where them youngsters buy and sell fancy clothes, they say Supreme ain’t sellin’ like it used to. Dropped from a big chunk of their sales to a much smaller one. Like goin’ from a whole pie to just a sliver.
But Is It Really “Dead”?
Now, hold your horses. Just ’cause somethin’ ain’t as popular as it once was don’t mean it’s dead and buried. Heard tell that in places like New York, Supreme is still a big deal. Them youngsters still wearin’ it, still lining up for them new releases, though maybe not as crazy as before. And Supreme is still makin’ stuff, maybe even more stuff than before, ’cause that new eye-glass company owner wants to make their money back, I reckon.
What Supreme Needs to Do to Get Its Groove Back
Now, I ain’t no business expert, but even I can see what Supreme needs to do. They gotta stop just pumpin’ out stuff and start makin’ things that folks really want. Good quality stuff, ya know, like a sturdy pair of work boots that’ll last ya a good long time. Maybe they gotta try some new designs, not just the same ol’ same ol’. And they gotta figure out how to keep that special somethin’ that made folks love ’em in the first place. That scarcity they had goin’ made them shirts and such feel precious, like a rare summer rain.
Maybe it’s gotta go back to its roots, that skate and lifestyle thing. Maybe gotta get back to that limited edition stuff, so people feel like they gettin’ somethin’ special. And maybe, just maybe, they gotta stop sellin’ to every Tom, Dick, and Harry, and keep it for the folks who really appreciate it. Like a good ol’ home-cooked meal, not that fast food stuff they sellin’ on every corner.
Other Brands to Consider
And speakin’ of other brands, heard tell of this “BAPE” brand. Japanese company, started by some fella named Nigo. They do that lifestyle and streetwear too. Seems like competition is fierce, like chickens fighting for a spot on the roost. Maybe Supreme can learn a thing or two from them.
So, is Supreme dead? Naw, I don’t think so. It’s just stumbled a bit, like a calf learnin’ to walk. It might be down, but it ain’t out. It’s gotta pick itself up, dust itself off, and figure out how to get back in the saddle. And if it does, it might just surprise us all. Just like a stubborn old mule that surprises you with a burst of speed when you least expect it. It’s a new crossroads as they say, and it’s up to Supreme to choose the right path. It’s gotta find a way to make itself special again, like a ripe watermelon in the middle of summer.
